duqiupingjibbs.net1

Automotive Locksmiths Dont Panic! If You Lost The Car Keys

Summary: When the security is the concern, then the locks should be given much importance. Locks are easy and effective way in order to avoid the burglary and theft. It is therefore; More »

duqiupingjibbs.net2

Correct Use Of Wool Polishing Compounding Pads

Are used to cut or level a paint film surface with an abrasive machine polish (or compound) or to apply a polish to large surface areas. Aggressively removes 1500 – 2000 grit More »

duqiupingjibbs.net3

Car Dealerships in the Strangest Places

It’s common these days for car dealerships to be located next to many other similar businesses in “auto rows” or “auto malls.” The economic theory of agglomeration gives credence to this practice, More »

duqiupingjibbs.net4

4 Driving Tips for Young Drivers on the Road

Driving is a skill that one has to adopt in the best way possible as it involves oneself taking their car on a road full of other vehicles. Improper driving skills would More »

duqiupingjibbs.net5

GM is the Top Automotive Innovator

GM isn’t the only automotive manufacturer out there creating new automotive innovations. But what many people may not know is that GM is the best automotive innovator! According to the U.S. Patent More »

Automotive Locksmiths Dont Panic! If You Lost The Car Keys

duqiupingjibbs.net1

Summary:

When the security is the concern, then the locks should be given much importance. Locks are easy and effective way in order to avoid the burglary and theft. It is therefore; important that the locks should be obtained from some reliable and good source so that the house and automobile safety wouldnt be at risk.

Article Body:

It is better to understand first that who are automotive locksmiths and what are their peculiarities. Like other types of locksmiths, automotive locksmiths serve the people by providing them the keys of the locks and repair the defected locks of the car or any automobile. This is the most precious service since by virtue of that, people would find relief when they got tense in the environment of insecurity. People are still unaware about the various capabilities and abilities of automotive locksmiths that besides making the new keys, they can perform a lot of jobs.

Many of the incidences could happen in the life of a man when he would need immediate help. For instance; leaving the keys in the car may raise high concerns for security. A person cant leave his car in order to perform his work, since there could be more chances of stealing. Sometimes, by mistake a person leaves his car without carrying his kids with him. At these instances, the automotive locksmith would come promptly in order to resolve the issue.

People can even call to the dealers and manufacturers of the automobiles when they loss the car keys, however; in this way they have to pay more, even two to three times, as compared to the charges taken by automotive locksmiths. Another benefit of asking the services of automotive locksmiths is that they serve quick service and they remain available 24 hours a day. On the other hand the problem in calling the manufacturers is that they couldnt come as earlier as compared to the automotive locksmiths in order to repair the locks and keys.

The automotive locksmiths are provided with specialized and complex instruments with which it is not difficult for them to open the locked doors within minutes. They can make the car keys again and can install the new locks in the automobiles. These vehicle locksmiths are furnished with specialized maps for their effective and quick movement inside the city and the drivers are also well trained to reach at the destiny without wasting time.

The services of vehicle locksmith are also important and precious for those people who have little kids and who dont know how to open or close the car doors. Sometimes they close the doors and get locked inside with the car keys. At that moment in order to avoid any medical emergency, the opening of the car door is much important. Every person couldnt be expert in opening the car doors without the keys and hence at that moment the vehicle locksmiths could furnish marvelous service by opening the locked doors without the car keys.

If anybody desires to get the valuable services of automotive locksmiths of Las Vegas then he should know the real contact details.

Correct Use Of Wool Polishing Compounding Pads

duqiupingjibbs.net2

Are used to cut or level a paint film surface with an abrasive machine polish (or compound) or to apply a polish to large surface areas. Aggressively removes 1500 – 2000 grit scratches, but will leave hazing, use a foam pad and a finishing polish to eliminate. Wool pads are made from various mixtures of wool and other materials (natural wool, foam and wool, blended wool and synthetic wool) Like foam a wool pads abrasive ability is closely tied to its composition i.e. generally the softer the wool the less aggressive the cut

Paint Removed by Polishing

Using a medium abrasive polish and a rotary polisher will remove approximately 0. 1 Mil (3 (Microns)) from the paint surface (typically 4 passes at 1500-1800 RPM) but there are many variables such as polish/compound and speed / pressure used that may affect the paint removed) There comes a point when you must judge wither removing a scratch will compromise the clear coat and if so youll have to live with the imperfection.

If you have reservations about the amount of paint surface removed or the amount of paint coating remaining the use of a paint thickness gauge (PTG) is arbitrary

These numbers are offered as a guide only, as there are too many variables to provide any more than an approximation.

Wool pad compositions

Manufacturers control a pad’s aggressiveness by increasing or decreasing the nap height. As you shorten the length from a 1.5  inch, down to a 1- inch nap, the pad becomes much more aggressive because the individual wool strands are able to stand on end more readily. This creates a scrubbing action whereas the 1-1/2 inch strands lay down almost immediately when used.

Natural wool is most aggressive – 50/50 wool/acrylic blends intermediate – lambs wool the least aggressive Always use the least aggressive product first, evaluate the surface, then only if necessary `step-up’ to a more abrasive product and / or pad.

Natural wool

Leaves clear coat finishes with less haze and swirls than conventional polishing pads, fibres can be compressed and still recover their natural shape, less shedding, as they are manufactured with more fibres per square inch than synthetic wool pads. A denser pile surface distributes and applies material evenly and consistently, natural fibres are tapered with no splattering of applied materials and less scratch marks.

Micro Mesh TufBuf Polishing Pads

Black Lambs wool polishing pads are designed to repair clear-coat finishes, made from natural lambs wool, durable, well-balanced and effective that major automotive manufacturers use them, leaves clear-coat finishes with less haze and swirl than conventional foam or wool polishing pads.

The dense 0.75  inch nap material has 60,000 fibres per square inch versus 13,000 per square inch for synthetic pads, this nap surface distributes and applies material evenly and consistently. This very soft 100% lambs wool pad can be used for final (finesse) polishing as its even softer the LC CCS
Gold Ultra soft foam

Foam and wool

These pads are a compromise with the safety of foam and the polishing ability of natural wool; a patented process encapsulates the base of the lambs wool fibres with microscopic polyurethane foam particles. Cuts like natural sheepskin but finishes like a foam pad, the foamed fibres resist matting and compression. The foaming process also creates minute air pockets at the base of the fibres, which improves cushioning and retention of compounds and polishes.

Purple Foamed Wool Pad

Foamed Wool is a patented process that places a bottom cushion of microscopic polymer foam particles under a top layer of lambs wool fibres. Lake Country Mfg. developed these pads for high production, OEM/Industrial users. Aggressively removes 1500 grit scratches, leaving a lustrous finish with no hazing by reducing compounding swirls while retaining a high gloss Patented process encapsulates the base of the lambs wool fibres with microscopic polythene foam particles. Cuts like natural sheepskin but finishes like a foam pad. Foamed fibres resist caking and matting, foaming process also creates minute air pockets at the base of the fibres, which improves cushioning and retention of compounds and polishes.

Note- not recommended for random orbital machines (Porter Cable 7424, etc)

Blended wool

A mix of wool and synthetic materials, this could be wool and yarn for cutting, wool and polyester for polishing, the more synthetic material content the more abrasive the pad.

Synthetic wool

This material produces heat very rapidly, so be very careful with these pads as they can quickly cause damage to a paint surface and can cause major surface marring a four-ply twisted synthetic wool pad can destroy a clear coat in a very short time.

4 Ply 100% Twisted Wool

Each strand of high grade wool fibre is tightly twisted, allowing our pad to stay at a consistent level of aggression for longer periods of operation. Choose 3 inch, 4inch, and 5inch diameters with a 1/2inch or 3/4inch pile height.

Choose shorter pile for your most aggressive compounding and longer pile for aggressive compounding with greater durability.

50/50 Wool Acrylic

A unique fibre combination for light compounding comprised of 50% 4 ply twisted wool and 50% single strand wool/acrylic blend. Allows the operator to accomplish a range of light compounding to heavier polishing tasks depending on the compound or polish used.

Electrified White Sheepskin

The electrification process removes the microscopic barbs from the hairs in the wool resulting in a soft and effective compounding material that does not scratch the painted surface. Choose 3 inch, 4inch, and 5inch diameters with a 1/2inch or 3/4inch pile height.

Wool Pros & Cons

Pro -faster cutting generates less heat and therefore leaves the surface cooler, removes heavy oxidation much more efficiently than a form pad. Wool pads are easier to control compared to foam. They glide as the wool nap lies down and will conform to vehicle body shape easily. Make certain to spur the wool fibres when it loads up with product.

Con -wool can leave micro marring (buffer trails) finish with a foam pad to remove. Dont overwork the polish as wool will break diminishing abrasives faster than foam, the surface lubricants will dry up faster and you could end up dry buffing unless youre careful.

General notes

1.Cut with wool pads; (foam produces the most surface friction heat) and finish with foam pads, the fibres of the wool pad leave a very fine micro marring on the paint surface.
2.Speed, the general rule is; limit speed on wool pads to 1500 RPM The bigger the pad the faster the cut, the coarser the compound, the faster the cut, the more aggressive the pad, the faster the cut Wool cuts faster than lambs wool, foamed wool is next and then foam. You pay the price for polishing too fast with swirl marks caused by the compound and pad combination.
3.Compared to foam; wool pads have a larger available cutting surface area per square inch, which is due to the structure of the individual wool fibres compared to that of foam, allowing faster cutting action with less friction heat, utilizing less downward pressure
4.The application of water – is not needed to supplement surface lubrication, but it helps to free the abrasive from sticking to the wool fibres. It also helps the pad to conform to surface contours more easily, effectively increasing the surface-area. Note- it may increase the abrasive abilities of the pad.

Urethane Backing Plates

Used by BMW, Mercedes and other European automakers in their assembly plants.

Advantages of Flexible, Urethane Backing Plates

The Velcro brand fastening material is moulded into the plate eliminating delaminating.
The flexible edge reduces spontaneous heat build-up when transitioning from flat to contoured surfaces. These plates are recommended for compounding, polishing and finishing “soft” German clear coats.
Vastly reduced heat transfer keeps motor heat from being transferred to the paint surface.
Plated steel threaded insert will not cross-thread.
Reinforced inner construction uses steel struts moulded into the centre hub for superior strength.
Bevelled outer edge allows easy pad removal and replacement.
5/8  inch x 11 female thread is for US/CA rotary fitting.
UK/EU is M14

Lake County (LC) – 43-125WH Grip Easy Moulded Urethane (5/8″ x 11) 4 7/8″ (125mm)

3M Perfect-it III Rotary Backing Plate – 125mm two different female thread sizes; M14 EU (09552) for use with threaded rotary polishers – Makita 9227CB and Metabo PE12-175) and a 5/8  inch for US / CA (09553) made from an impact resistant synthetic nylon plate bonded to a 25mm thick layer of dense cellular foam. The highly flexible design allows for very easy transitioning from flat to contoured surfaces and the hook and loop backing material enables quick and easy pad changes.

Always use the recommended size backing plate for the sized pad you are using. Never use a backing plate that is larger than the foam pad or disc.

Car Dealerships in the Strangest Places

duqiupingjibbs.net3

It’s common these days for car dealerships to be located next to many other similar businesses in “auto rows” or “auto malls.” The economic theory of agglomeration gives credence to this practice, based on the logic that a rising tide raises all ships, all businesses benefit from a single destination for vehicle buying that draws all comers, irrespective of make and model. Then there are places that buck that trend and eschew every known economic theory. Here are some of the strangest locations and practices for car dealerships.

British Motor Cars, San Francisco

This high-end auto emporium is the antithesis of the auto mall ideal. Compared to rows of autos laid out around some suburban interstate cloverleaf where there’s ample room for customers to park and view the inventory, this establishment is practically hidden. The showroom is located in downtown San Francisco on an extremely busy section of Van Ness Avenue that’s actually collocated with US Route 101. There is no parking to speak of except for metered spots on the streets, and those max out at two hours. If, however, you are serious about buying a vehicle at British Motor Cars, you can most likely afford to have a limousine drop you off. Inside the slate-gray Greek Revival building lies a cornucopia of exotic and expensive rides. The gilt marble interior is the perfect backdrop to sip a house-made espresso while perusing the selection of high-horsepower Italian speed demons, leather trimmed British mobile palaces, and state-of-the-art German sedans.

No, I didn’t just mash my hands against the keyboard accidentally, that’s the real name of a town in Wales and one of its car dealerships. If you’ve ever spent any time in Wales, or maybe heard people speaking Welsh, it will come as no surprise that this delightfully long and seemingly impossible to pronounce word originates in Western Britain. Welsh is an ancient language descended from the Celtic linguistic family, spoken on the British Isles for far longer than English. English derives its name from the Angles, a Germanic people. While less than a quarter of the people in Wales speak it fluently, the language still gives its name to many towns and, thus, business establishments. Thankfully, the salesmen at this location are happy to shorten it to just Llanfairpwllgwyngyll.

Ling’s Cars

Unlike the other auto dealerships on this list, Ling’s is actually primarily a leasing business. Unlike other car dealerships anywhere, Ling’s is just flat out weird. Only here can you get an affordable lease on a quality pre-owned vehicle while also buying a dozen farm fresh eggs. Ling’s has a hen house on the premises and collects and sells the eggs as part of the wacky business. If that’s not enough, the owner has even been known to ride around the premises in a military surplus missile carrier.

4 Driving Tips for Young Drivers on the Road

duqiupingjibbs.net4

Driving is a skill that one has to adopt in the best way possible as it involves oneself taking their car on a road full of other vehicles. Improper driving skills would end up in being fatal not just for the driver but also the rest on the road. All countries around the world have strict traffic and road regulations that each and every driver is to abide by. It is made for the driver’s safety and thus to protect them from dangerous results.

While a person enrols himself in a professional driving school, he would learn all the basics of driving and the ways to handle an automobile while on the road. Amongst all drivers, it is noticed that those who are young are the ones who meet with frequent accidents due to several reasons like improper and unpolished driving skills, love for speed, etc. To prevent these accidents, here are a few tips you could consider if you are a young driver and love to hit the road with your car.

• Avoid distractions – It is often noticed that most accidents occur when drivers are distracted while they are behind the wheels. Distractions may include loud music, using mobile phones, texting, changing CDs or music on the music player, etc. Other common distractions are that when there is an involvement of too many people in the car. Too many friends chatting along loudly behind the driver can be a significant distraction.

• Sleep well before driving – If you are tired or haven’t had a sound sleep for a long time, it is better to avoid driving. While you haven’t had a good sleep, it is likely for you to fall asleep while you are driving. Elements like the air conditioner, the continuous breeze on the face; soothing music can allow you to fall asleep and thus causing accidents.

• Don’t drive after alcohol consumption – Young people love to have crazy adventures and thus often plan to drive while they have consumed alcohol. While you are under its influence, it is recommended to not drive. While you do so, you have high chances of losing control of the steering and on the other hand land you with a fine from the law enforcement officers. You could ask a friend who isn’t drunk to drive and thus keeping yourself safe.

• Avoid any other tasks – While you are driving, it is best to only concentrate on what you are doing. Do not eat, drink, apply makeup, shave or do anything else that you may find minor. These small tasks deviate your attention for a lesser time but keeping the eyes and concentration off the road can be fatal especially when you are taking sharp turns on a road.

GM is the Top Automotive Innovator

duqiupingjibbs.net5

GM isn’t the only automotive manufacturer out there creating new automotive innovations. But what many people may not know is that GM is the best automotive innovator! According to the U.S. Patent Board General Motors is the number one automotive innovator for the fourth consecutive quarter, out of a total of one hundred and eighty three companies!

In 2011 alone General Motors developed a whopping one thousand one hundred twenty three U.S. patents. The patents were for amazing new products in the fields of global product engineering, global powertrain engineering, global research engineering, and global research and development of OnStar organizations.

“We are in the midst of redefining the automotive DNA, and these efforts are driving our people to reinvent every subsystem on the vehicle” said Alan Taub, GM vice president of Global Research and Development. “Being the recognized leader in innovation is important, because it tells our customers and shareholders that we are working on the leading edge of technology.”

Some of the recent patents that General Motors is really excited about unveiling are quiet brakes, OnStar Voice Recognition, and eAssist thermal management. The quiet brakes use a friction-damped disc brake which can absorb the vibrations of the stopping motion, thereby muting the unpleasant sound often heard when one hits the brakes. General Motors hopes to make this technology available in some of their vehicles within two to three years.

The new OnStar technology will be useful to maximize the cabin space when trying to understand commands from the driver. The OnStar computer program can take commands through voice recognition so that the driver can have their hands on the wheel, and now the voice recognition software will be able to detect a voice from anywhere within the vehicle and adjust the microphone to respond to commands that are specific to the location of the speaker within the vehicle.

General Motors is especially proud of their work on the eAssist thermal management technology. This patent will allow the occupants in a vehicle to experience optimal comfort levels during periods of time in which the engine has shut off and is relying on stored power. The new technology also tells the vehicle not to shut off the engine during extreme heat and extremely cold environments, so that the occupants will not experience the weather discomfort during a drive.

General Motors is proud to be the leading automotive innovator in America. The GM company is excited to have this label applied to the company’s name and legacy , and they are looking forward to bringing more and more excellent new technology to their customers in the future.

How Ethanol Car Engines Work

Ethanol cars work in a way very similar to normal gasoline cars, and are a great viable alternative fuel option because of current high gas prices. The only real difference is that ethanol car engines are able to utilize the biofuel ethanol instead of oil based gasoline.

Ethanol fuel itself is extracted from plants such as corn or sugarcane, and refined into an alcohol. This alcohol is suitable to be used as a biofuel in cars and other vehicles. Most hybrid automobile engines that use ethanol can also use gasoline, and are also called flex-fuel engines. The ethanol is injected into the engine in the same way as a non-hybrid automobile engine. Though ethanol gives slightly less miles per gallon than gasoline, it doesn’t create as much air pollution when it is burned.

The similarities between ethanol flex-fuel engines and standard engines make ethanol cars cheaper than most alternative or hybrid vehicles, because they are built in much the same way as a regular engine. Ethanol is actually cheaper in some cases than gasoline, and thus a hybrid that runs on ethanol can be less expensive to operate than a gasoline based vehicle.

Most standard automobiles can even run on a 10% mixture of ethanol in gasoline. Many gas stations around the world offer ethanol as an alternative to gasoline, and in some countries cars are required to run on ethanol.

You can find out more information about Hybrid Cars at ProHybrid.com along with video news, reviews, and tools such as price quotes and an automotive loan calculator.

How To Properly Install Thhn Cable During Cold Weather

Cold weather can wreak havoc on your skin, your heating bill and the air pressure in your tires, but did you also know that it can destroy your cabling if its not handled properly? One such cable, easily susceptible to cold weather deterioration, is THHN cable.

What is THHN cable?

While the terminology of some cables is convoluted and difficult to understand, most of the names of cables are acronyms or abbreviations. The name “THHN” simply comes from “Thermoplastic, High-Heat Resistance, Nylon-Coated.” THHN cable is classified under Hook-up Wire and is a very popular cable, typically used as general building wire. “General” simply means that it has several different applications, all falling under the building industry. Like all general use cables, there is no one “correct” application for THHN cable. However, it is very important to understand any cable’s strengths and weaknesses, what environments it can and cannot be used.

THHN Cable Strengths

Knowing where the name THHN comes from helps identify the cable’s strengths. Because it is a thermoplastic material it can be heated and cooled several times to reshape it, but like any material it has high and low temperature limits that it can withstand before becoming unstable. These specific temperatures can differ between individual manufacturers.

With the “High Heat” rating in its name, that infers it can be used in high temperature applications. What specific applications depend on the actual specifications of the cable, and the operating temperature ranges must be known to determine this. “Nylon-coated” identifies a specific thermoplastic material being used. THHN also has thermoplastic PVC material as insulation, but the Nylon is used as the cable’s jacket and is exposed to the elements. Nylon is a strong material, and is so widely used that THHN cable is more cost effective than other building cables made to withstand more demanding environments.

THHN Cable Weaknesses

The very same materials that give THHN cable it’s strengths also lend weaknesses as well in the right (or should I say wrong?) environments.

Because of the Nylon coating, THHN cable can become stiff at lower temperatures. Temperatures lower than 14F can make it susceptible to cracking. Thermoplastic materials need to undergo a process called plasticizing to function at constant low temperatures, but for cables that will be installed and then never move this isn’t necessary. Proper handling will allow for the cable to withstand installation and then cold temperatures up to the lowest end of the operating temperature range.

The term “thermoplastic” is defined as a material that melts into a liquid at high temperatures and freezes at lower temperatures. The colder it gets, the more it freezes, until the slightest agitation will cause fracture. Bending the cable causes one side of the jacket to compress and the other to expand, which is just the type of agitation needed to cause cracking.

Proper Installation of THHN Cable

To make sure that your THHN cable doesnt crack during installation, there are a few simple steps to follow:
Store cable indoors when the weather turns cold; a stable temperature of 65F is best.
If this is not possible, bring the cable inside at this temperature for 24 hours before installation
Never install THHN when the temperature outside is below 14F
While exposed to cold temperatures, do not drop it to the floor and protect the cable from impacts from other objects as this can crack the stiffened material.

After proper installation, THHN cable can safely operate in outside temperatures below 14F given that it remains stationary.

A Step Back In Time To Ancient Greece And Rome At Getty Villa Through La Yellow Cab

A visit to Getty Villa would help you understand the meaning of the expression, “The Glory that was Greece; the Grandeur that was Rome”. The Getty Villa is a hidden jewel in the Pacific Palisades neighborhood of Los Angeles, California. A lot of people come to see its spectacular ancient Roman architecture, elegant gardens and fine artistry inside and out. The breathtaking edifice is a replica of a large Villa they discovered in Pompei, Italy. Its architecture pride itself for its majestic outdoor fountain that extends in its courtyard with adorned with sculptures of Greek gods and goddesses. The romantic corridors of ballroom floors are supported with enormous white pillars. Each room in Getty Villa is designed as a shelter for sculptures, paintings and artifacts dating from 6500 B.C. to A.D. 400.

If you are living just around the Los Angeles area, it only takes a cab ride to satisfy your wanderlust of Rome and Greece. The villa-museum is well-kept and very accommodating. Art lovers, history buffs, kids and family will definitely have a great time exploring this glorious structuresituated in the Malibu hills.If you want to spend you weekend holiday taking a step back in time to ancient Greece and Rome by ordering tickets online or by phone.While admission to Getty Villa is free, an advance and timed-entry ticket is required to enter the site.Of course, do not forget to book a taxi Pacific Palisades in advance to drop you off to the spectacularroman style Villa. Then, you can just get another taxi Los Angeles reservation to pick you up once you are done exploring the ostentatious villa. Hiring a Cab Century City or taxi Los Angeles considering that the parking fee costs $15 for the day. Moreover, visitors to the Getty Villa are forbidden to park their vehicles anywhere other than the Getty Villa as a condition of the Conditional Use Permit issued by the City of Los Angeles. If you will employ a taxi Pacific Palisades, the assigned taxi driver could drop you off or pick you up in the designated area inside the Villa’s entrance gate. Then, you will have to present a taxi receipt along with a Villa ticket in order to enter the villa.

Reasons why you should choose hire LA Yellow Cabas your cab century city service to Getty Villa:

1. They could provide you a fast and safe taxi Los Angeles that will let you reach Getty Villa before your ticket time. Their vehicles are well-kept and properly maintained to avoid mechanical failures while on trip. Using a vehicle in perfect condition is also very important since the road to Getty Villa is quite steep.

2. Their drivers are very knowledgeable and know exactly which path or route to take to quickly get to the Villa.They know the right entrance to the Villa, one thing that the taxi driver should not miss because doing a legal U-turn on the Pacific Coast Highway is not easy.

3. You get a safe and convenient taxi service at a reasonable price. By hiring LA Yellow Cab’s taxi service you steer clear of the possibilities of being deceived by crook cab drivers in Pacific Palisades. Moreover, their website and taxi app provide passengers a free fare estimator to help them know the possible cost of their trip when transported from one destination to another.

Importance of Online Reviews For Automotive Dealership Sales

Online reviews on automotive dealer’s website are valued features and play a key role in influencing the customer’s automotive buying decision. Online reviews are sought after by customers using Internet at every stage of car buying process, as they offer existing customer experiences on vehicle models, services, policies etc of particular automotive dealers. It is important to include online reviews and testimonials in dealer websites as they help in retaining the existing customers and builds initial trust among potential customers. It helps to increase sales as prospective customers prefer to deal with dealers they can trust.

Positive Impacts:
Online reviews positively impact the dealership sales by increasing the confidence among both existing and potential customers.

Credibility
Potential customers perceive online reviews as authentic, genuine opinions from other customers and feel that they are receiving accurate information. They provide an effective way for dealers to communicate with customers. A good number of positive reviews on dealer website mentioning satisfactory experiences of customers are likely to instill confidence among potential customers. The potential customer can feel more comfortable and satisfied when reading a comprehensive evaluation of the dealer from a large number of customers. Even, the way dealers handle negative reviews by customers by quickly and efficiently resolving problems increases the trustworthiness of the dealers. It is likely that such unhappy customers will revert back to the same dealer.

Included In Consideration Set
The customers usually have a pre-defined set of vehicles that they prefer to buy. The automotive dealers in order to increase their sales needs to persuade the customers to alter their consideration set. The customer generated content like vehicle ratings and reviews, consumer ratings and reviews, dealer ratings and reviews can be effectively used by automotive dealers to alter the consideration set of these automotive internet users. The information given through dealer ratings and reviews can effectively target the new-vehicle buying customer segment. The reviews enhance dealer consideration among customers as both positive and negative reviews increases awareness level of the particular dealer. Also, positive reviews improve the attitude of customers towards dealers. Thus, expanding the consideration set helps to increase automotive dealership sales.

Reassurance
The online reviews and testimonials at automotive dealer website provide reassurance to the new customers that the dealer stands for professionalism, quality, credibility, and security. Reviews by previous customers reassure the potential customers that it is safe to deal with this dealer and there is commitment to customer’s privacy. Providing reviews on dealership website also increases conversion rates as it increases trust and confidence among first time visitors. Thus, existing and new customers will confide upon the dealership that helps to increase sales.

Negative Impacts If Not Monitored:
The negative online reviews can have impact on the attitude of customers towards automotive dealers.

Left Out From Consideration Set
Online reviews influence the purchasing decisions of automotive internet users. Also, they are checked while researching for a particular car on the Internet. Thus, ignoring or not monitoring the online reviews means failing to effectively target the large segment of automotive internet users and getting left out from user’s consideration. Poor online reviews and testimonials can fail to persuade, build confidence and trust among first time visitors and lose out on important prospective customers.

Needs More Time To Convince The Buyer
Online reviews and testimonials indicate the satisfaction of other customers due to better services and quality offered by dealer. Potential customers reading improperly monitored reviews are likely to view the dealer as less reliable and not trustable. Thus, the dealers may have to put in more efforts and time to convince the customers.

As online reviews are like online conversations between customers, automotive dealers need to actively get involved in them that can result in sales growth. The automotive dealers can leverage online reviews and testimonials by existing customers to generate new customers by efficiently targeting them at each step of car buying process.

Search Optics, Inc. was founded in 1998 in San Diego, California, as a pioneer in providing online strategy, E-commerce development, and automotive internet marketing services with a core competency in the retail automotive industry. Approaching a decade of service, Search Optics, Inc. has grown into a leader in providing online interactive automotive marketing solutions for retail automobile dealerships.

Automotive Service Tips For Winter Driving!

The holiday season will soon be over, but winter driving in rainy, snowy and icy conditions will continue on for several more weeks or months. Before you head out to Grandma’s house, consider these automotive service tips to help make your trip less stressful. Even with all the season’s hustle and bustle, take time to get the appropriate automotive repair to make your trip worry-free and safe!

Seven Important Automotive Service Tips:

1. Tires Check your tire pressure as it will improve your vehicle’s fuel efficiency and ride. How is the tread depth? If it is too shallow, purchase new tires for safer driving through rainy or snowy weather.
2. Lights Don’t overlook a burned out headlight, or any other light (such as brake lights, back-up lights, turn indicators, and fog lights). You want to see and to be seen!
3. Windshield Wipers If your windshield wipers are more than six months old, you will want to have them replaced. You will be glad you did when that unexpected storm hits!
4. Brakes At least twice a year, have your brakes inspected as a part of an automotive service. This will ensure that the fluids are clean and at the right levels, and that the pads, rotors, and calipers are in satisfactory condition.
5. Radiator Fluid Make sure the anti-freeze/coolant mixture is sufficient for the winter temperature in which you drive. Make sure that you have a radiator flush at least once a year. It will help all the features of your vehicle to work properly.
6. Air Filter Your car will run smoother and quieter by replacing the air filter at least twice a year.
7. Battery – In the winter, corrosion can build up quickly in your car’s battery. Make it part of your regular automotive service to check the battery’s posts and cables so that your car will start quickly when you need it.

We here at Gary’s Quality Automotive would like to thank all of our customers for allowing us to take care of your vehicle throughout the year. We wish all of you a safe and happy holiday season of wonderful memories filled with family, friends and joy.